News Alert: FTC releases final privacy report, says ‘Do Not Track’ mechanism may be available by end of year

   
The Washington PostMonday, March 26, 2012 11:35:41 AM
TECHNOLOGY NEWS ALERT

FTC releases final privacy report, says 'Do Not Track' mechanism may be available by end of year


The Federal Trade Commission on Monday outlined a framework for how companies should address consumer privacy, pledging that consumers will have "an easy to use and effective" "Do Not Track" option by the end of the year.

The FTC's report comes a little over a month after the White House released a "privacy bill of rights" that called on companies to be more transparent about privacy and grant consumers greater access to their data but that stopped short of backing a do not track rule.


Read more at:
http://www.washingtonpost.com/business/technology/ftc-releases-final-privacy-report-says-do-not-track-mechanism-may-be-available-by-end-of-year/2012/03/26/gIQAzi23bS_story.html



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